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Arenahotellet
Arenahotellet embarked on a mission to elevate its brand, inviting people to experience the magic of a staycation like no other. Through Influeri, the hotel partnered with UGC creators who captured the essence of Arenahotellet’s environment. The campaign offered a window into the world of comfort, wellness, and tranquility that Arenahotellet provides - showcasing everything from its inviting rooms to its vibrant dining and wellness spaces. This authentic, storytelling-driven approach helped Arenahotellet connect meaningfully with a wider audience, leaving a lasting impression.
The goal was clear: to highlight Arenahotellet as the ultimate staycation. By collaborating with creators whose personal style and genuine voices resonated with their followers, Arenahotellet aimed to showcase its amenities through an authentic lens. A one-night stay, along with breakfast, gave creators a chance to experience the hotel’s hospitality—from the comfortable rooms to its wellness facilities. The campaign aimed to showcase what makes Arenahotellet unique, highlighting its spa, restaurant, and the overall inviting atmosphere.
To truly capture the inviting atmosphere of Arenahotellet, the campaign strategy centered around personal, vibrant storytelling. Creators were encouraged to share reels and stories that highlighted themes of health and relaxation, allowing the hotel’s spaces to be showcased naturally.Each creator shared tailored offers with their followers, such as discounts for the spa or special deals on family rooms, giving the campaign a more personalized touch. This approach helped strengthen the connection between the hotel and the creators' audiences, encouraging both engagement and conversions as the offers felt uniquely relevant to them.
Influeri's AI platform revolutionized Arenahotellets’ campaign management by automating tedious tasks and optimizing influencer marketing operations. By efficiently identifying ideal UGC creators and managing contracts and payments, Influeri enabled Arenahotellet to discover creators perfectly aligned with their target audience and objectives.
With Influeri's seamless real-time performance monitoring and automated result reporting, Arenahotellet achieved optimal campaign outcomes using cutting-edge technology. While Influeri expertly managed the campaign logistics, Arenahotellet could focus on delivering an exclusive and memorable experience for their visitors.
The campaign led to partnerships with four creators, resulting in eight engaging posts that showcased the staycation experience. These posts generated over 2,005 clicks from the tailored offers shared, while the 2,715 interactions reflected the audience's genuine excitement and interest. With an impressive reach of 117,260 impressions, Arenahotellet significantly expanded its brand awareness, inviting a broader audience to discover the hotel’s distinctive offerings. The campaign not only highlighted the hotel’s welcoming atmosphere but also drove meaningful engagement and visibility, reinforcing Arenahotellet as a ideal staycation destination.
